Home > Our Company > Events > 2008 Technology in Student Recruitment Conference Agenda

Conference Agenda

---

1:00 p.m. - 1:30 p.m.

Welcome - Cathy Willette, Vice President of Higher Education, James Tower

1:30 p.m. - 3:00 p.m.	Keynote Address - Communicating the Most Effective Messages
	Presented by: John Baworowsky, Vice President for Enrollment Management, Hood College

3:00 p.m. - 3:30 p.m.

Break

3:30 p.m. - 4:30 p.m.	Session I - Admissions Video 101: Using Online Video Effectively in Admissions Marketing
	Presented by: Darren Wacker, Higher Education Consultant, James Tower

5:00 pm - 7:00 pm

Conference Social - Hor d'oeuvres and Beverages, sponsored by James Tower

---

Tuesday, June 17th

---

8:30 a.m. - 9:30 a.m.	Session II - Web CMS Strategy: Tools, Tips and Tricks for Site Success
	Presented by: Lance Merker, CEO, OmniUpdate, Inc.

9:30 a.m. - 10:00 a.m.

Break

10:00 a.m. - 11:00 a.m.	Session III - Applying a Little Science to this Art Project
	Presented by: Mary Chase, Assistant Vice President for Enrollment Management and Director of Admissions and Scholarships, Creighton University

11:00 a.m. - 12:00 p.m.	Session IV - Understanding the E-Expectations of Transfer Students and Parents
	Presented by: Gary Fretwell, Senior Vice President, Noel-Levitz

12:00 p.m. - 1:00 p.m.

Lunch - Sponsored by James Tower

1:00 p.m. - 2:00 p.m.	Session V - The Fifth "P" of Marketing: Participation
	Presented by: Jennifer Ringler, Higher Education Consultant, James Tower

2:00 p.m. - 3:00 p.m.	Session VI - Email Marketing: The Rules Have Changed
	Presented by: Darren Wacker, Higher Education Consultant, James Tower

3:00 p.m. - 3:30 p.m.

Break

3:30 p.m. - 4:30 p.m.

Session VII - TBD

---

Wednesday, June 18th

---

8:30 am - 1:00 pm

AdmissionsGenie User Group - Current AdmissionsGenie customers are invited to join our user group session, providing a great opportunity to share ideas, learn from your peers, and network with other AdmissionsGenie users

---

Registration Information:
There is no charge to attend the conference, but we do require that you pre-register by submitting our registration form.

---

Hotel Information:
Avenue Hotel Chicago (formerly the Radisson Hotel and Suites)
160 East Huron
Chicago, IL 60611
312-787-2900

Discounted rooms are available to conference attendees. To reserve a room at the discounted rate, please call 312-787-2900 and identify yourself as a member of the James Tower Technology in Student Recruitment Conference. The last day to book reservations at the discounted rate is May 23, 2008.

If you're traveling to Chicago by plane, we suggest ground transportation service via Airport Express, which offers service from Chicago Midway and Chicago O'Hare airports to local hotels.